Efstathios C. Efstathiou is one of Cyprus’ most distinguished legal firms, established in 1961 and having built an enviable reputation over three generations of practice. The firm also offers document verification services and is a founding member of the SDDK, a non-political organisation promoting equality and human rights. The firm recently re-incorporated as an LLC and the opportunity emerged to establish a new visual identity to reposition Efstathiou as a historical establishment with a forward-facing vision.
The identity resolves the often contrasting concepts of tradition and modernity through a robust, Blackletter-inspired monogram and wordmark. The calligraphic yet constructed nature of the identity communicates a sense of timeless precision and quality. Being a firm founded and run by the Efstathiou family, the logotype is a nod to the traditional family monogram.